More Top 40 than Ever Before!
I am very proud and delighted to say that, after about three hours of tinkering last night, I finally got my FM antenna in the "sweet spot". I can now receive not only WKFR Battle Creek, but I can also pick up WVKS Toledo, WKQI Detroit and (finally) WNDV-FM South Bend (I've been able to barely pick WNDV-AM up at night for some time). With this new adjustment, not only can I now pick up WKFR in stereo (ah, wonderful FM stereo!), I finally have the ability too say "Screw this!" and switch to another CHR when WKFR decides to go on another one of their hour-and-a-half-long total crap binges. Now it's time for some observations about the stations I was listening to all night long last night.
92.5 WVKS Toledo "92-5 Kiss FM" (6th in their market 12+)
I'm still hearing on the Michigan Radio and TV Buzzboard that Tower 98 is kicking butt in Toledo, but considering the fact that they're currently 10th in their market 12+, I'd have to dispute that. I will say, though, that as their number one song ("Just A Lil' Bit" by 50 Cent) is coming in at 97 spins this week, I do wonder why they aren't doing better than Kiss (talent, possibly?). Kiss, however, is still doing pretty well. It's not the Kiss I remember from when I first heard it several years back, but they're playing more currents than anyone in my local area is, which isn't saying much, but it's at least somewhat of a compliment. Not to say that Kiss isn't up to par... I'd say they're right at par. The problem is, par these days is about 15. Almost no one is shooting for 3 any longer. The number one song last week ("We Belong Together" by Mariah Carey) got 80 spins. Although I find it to be lacking (your number one song should have at least 90 spins each week, and if you're not getting any more than that, it should only be because the track just hit it big that week), it is about average, so I'll let it slide without thoroughly cursing out Cheap Channel.
95.5 WKQI Detroit "Channel 9-5-5" (7th in their market 12+)
Well well well, listen to this! A station that has the guts to play not only the good edit of Gwen Stefani's "Hollaback Girl" (the one that cuts the offensive word out instead of dropping the "UNH!" in it's place... making it sound cheesy and pathetic), but also has a pair big enough to play "Don't Phunk With My Heart" in favor of the sugar-coated "Don't Mess With My Heart" (both by the Black Eyed Peas, in case you're out of the CHR loop). Amazing... a station that's doing things close enough to the way I would that I'd actually be willing to work there!
92.9 WNDV South Bend "U93" (1st in their market 12+)
And it's very easy to hear why they're number one! Not only are they playing better edits like Channel 9-5-5, they're also throwing a lot of dance mixes into the regular playlist... officially making me want to sue them for stealing my idea! Jerks! No, seriously, this is Top 40 the way it should be done. Currents should be spun way more than recurrents and gold tracks. In fact, your gold tracks should barely even be played at all, and recurrents should only come up as end-of-the-hour filler. On top of that, play the edits that are edgy... the ones that are going to get complaints from the overly-sensitive, non-regular listeners but aren't going to get you in trouble with the Commission. And daggone it... MIX IN THE DANCE TRACKS! Dance is much bigger than most MD's out there think, and contrary to the popular station management belief structure, it does have a place outside of clubland. Apparently U93's management and staff understand this, and they've got the 12.0 rating to prove it! Now if I only had the money to put a station like this on a 100kW, 400-foot-tall stick in Nashville, Michigan, I'd be a happy man!
As a side note, this is the first time I've ever had more than three Top 40 stations to turn to when I want to hear good music. Back when I lived in Miami, I had Power 96 and Y-100. When I lived in North Carolina, there was 107-5 KZL, G105 and Kiss 95.1. Now I can pick up two great stations, one good one, and one pretty pathetic excuse for a CHR, making it possible for me to find something I like on at least one station at any given time. And it's all thanks to those three hours I spent moving my antenna around. Yes, it seriously took that long. What can I say? Radio is my life!


